February 28, 2024

MWCapital and Hispano Suiza present the first driving simulator of the Spanish hypercar brand

Francesc Fajula, CEO of Mobile World Capital Barcelona, Sergio Martínez Campos, CEO of Hispano Suiza, Luis Pérez Sala, former Formula 1 driver and Hispano Suiza driver ambassador, and Pablo Suárez, Hispano Suiza test driver.
  • The simulator allows visitors to live the experience of driving a Carmen Boulogne, Hispano Suiza’s 100% electric hypercar, on a track that emulates the historic urban racing circuit of Montjuïc (Barcelona).
  • The initiative was presented this morning by the CEO of Hispano Suiza, Sergio Martínez Campos and the CEO of MWCapital, Francesc Fajula, who also spoke about the future of the industry and electric vehicles.
  • The activity is part of ‘Remember the future’, MWCapital’s proposal at MWC Barcelona, which this year, addresses reindustrialisation to show how technology and innovation are shaping the future of key sectors.

Barcelona, February 28th, 2024.- Mobile World Capital Barcelona and Hispano Suiza presented today, at MWC Barcelona, the first virtual driving simulator that allows you to drive the Carmen Boulogne hypercar along a route that emulates the legendary Montjuïc street circuit.


The initiative was presented at a press conference by the CEO of Hispano Suiza, Sergio Martínez Campos, and the CEO of Mobile World Capital Barcelona, Francesc Fajula. Both have reflected on the future of the industry and electric mobility, its challenges, and advantages, as well as discussing details of the linking of both entities for this unique project.

According to Martínez Campos, “from our first factory, through Sagrera, to our current facilities in Montmeló, Hispano Suiza continues to be a driving force for progress by fostering innovation”. “We are a very unique project – Martínez Campos continues – the only hypercar brand in our country, and we are literally blazing a trail. That is why, as we look to the future, we remain steadfast in our commitment to constant evolution.”

For his part, Francesc Fajula stated that “designing a simulator between MWCapital and Hispano Suiza is a challenge with which we want to bring the mobility of the future closer to the public“. “We wanted to work with a historic benchmark in the automotive sector, Hispano Suiza, to bring together car and technology in a unique driving experience“, concluded Fajula.


The unique experience of driving an electric hypercar

The Carmen Boulogne pays tribute to Hispano Suiza’s motor racing heritage and offers a unique driving experience, which has been reproduced using the latest technologies in this simulator: 820kW (1,114 hp) of power provided by four electric motors (two on each rear wheel), a top speed of 290 km/h (180 mph) and acceleration from 0-100 km/h in under 2.6 seconds.

The simulator, the R&D and engineering work behind the Carmen Boulogne and the role of Hispano Suiza as the seed of the automotive industry in our country were the protagonists of the round table with the participation of the CMO of Hispano Suiza, Victor Cobos, the CIO of Mobile World Capital, Eduard Martín, the former Formula 1 driver and driver ambassador of Hispano Suiza, Luis Pérez Sala, and a test driver of Hispano Suiza, Pablo Suárez.

A journey to the Barcelona of the future through industry 

This experience is part of ‘Remember the future’, MWCapital’s proposal that covers the past, present and future of the sectors that have transformed industry and the economy, and that have placed Barcelona as a global benchmark.   

At MWCapital’s booth at MWC Barcelona, users can see originals of some of the iconic inventions that have transformed the industry over the last century, experience an immersive sensory journey through the four great industrial revolutions (from mechanics to electricity, digital to AI), and participate in four gamified experiences to understand how technology and innovation are shaping the future of four countries. cutting-edge sectors such as health, mobility, fashion and energy. All this, with a focus on a more sustainable, more resilient and more human-centered technology.   

About Mobile World Capital Barcelona 

Mobile World Capital Barcelona is a public-private foundation that promotes the digital development of society to build a more inclusive, equitable and sustainable future through the humanistic use of technology. MWCapital contributes to positioning Barcelona as a global benchmark in the digital field and consolidating MWC’s legacy throughout the year by promoting initiatives in the field of technology transfer, the promotion of digital talent, the development of innovative technological projects with social impact and the generation of knowledge. MWCapital hosts MWC in Barcelona, is the founder of 4YFN and connects citizens with the latest digital trends through Jump2Digital and Tech&Play. 

About Hispano Suiza

Hispano Suiza is a historic Spanish automobile brand owned by four generations of the Suqué Mateu family. Hispano Suiza Fábrica de Automóviles S.A. was founded in Barcelona in 1904 by Damián Mateu, with the help of technical director and engineer Marc Birkigt, also a partner in the company. In 2024 it will be 120 years old, being one of the brands with the longest legacy in the history of the automotive industry.

Between 1904 and 1946, Hispano Suiza produced more than 12,000 high-performance luxury cars and 50,000 aircraft engines. In 2019, the brand unveiled the Hispano Suiza Carmen, its 100 percent electric “Hypercar”, and a year later, it would up the ante with the Hispano Suiza Carmen Boulogne. In total there are 24 exclusive and limited units. The first Carmen Boulogne in the United States was delivered in 2022.

120 years later, and following in the wake of the successful Hispano Suiza, the great-grandson of the founder Miguel Suqué Mateu continues to preserve the brand, providing impetus and dynamism with a clear vocation for the future and permanence.

Press contact:

For more information about Hispano Suiza, please contact the press office: press@hispanosuizacars.com

February 19, 2024

Carmen Sagrera: Hispano Suiza unveils the first images of its new hypercar

  • Hispano Suiza shows its new hypercar for the first time in 12-second teaser.
  • Its large, exposed carbon fibre rear wing is a real statement of intent.
  • Sagrera is the third member of Hispano Suiza’s range of hypercars: it will arrive in June 2024 to coincide with the brand’s 120th anniversary.

Barcelona, 19th February 2024. Hispano Suiza has unveiled the first images of its new hypercar, the Carmen Sagrera, in a 12-second teaser video. It will be the third model in the company’s range of all-electric hypercars and is due to be unveiled in mid-2024, to mark the brand’s 120th anniversary.

The company’s new hypercar, designed by Francesc Arenas, will have a rear end dominated by a large exposed carbon fibre spoiler. This evolution, resulting from the technical team’s expertise – led by CTO Juan Fernández – gives the model an even sportier look, without compromising the hyperlux philosophy, a concept coined by Hispano Suiza when it launched the Carmen back in 2019.

This is in addition to the new 103 kW battery capacity, which will increase the overall driving range.

The new Hispano Suiza Carmen Sagrera expands the range of electrified hypercars and will be the ideal testimony to the 120-year history of the company founded by Damián Mateu and Mark Birkigt in Barcelona in 1904.

Hispano Suiza Carmen Sagrera, a nod to the company’s roots

Sagrera is a nod to Hispano Suiza’s roots: La Sagrera district of Barcelona was in fact the area where the company established its first large production factory.

The growing success of its models forced Hispano Suiza to move to La Sagrera, renowned for its booming industrial activity. In 1907 Hispano Suiza built there its first large factory which allowed the company to increase its production. It was located on Ribas road, where it came to occupy a surface area of 50,000 m2 and underwent two extensions to meet the growing market needs, employing 1,800 people.

Watch the new Hispano Suiza Carmen Sagrera teaser on YouTube: https://youtu.be/4O_7KWY7mwU

About Hispano Suiza:

Hispano Suiza is a historic Spanish automotive brand currently owned by the fourth generation of the Suqué Mateu family. Hispano Suiza Fábrica de Automóviles S.A. was founded in Barcelona in 1904 by Damián Mateu, with the help of the technical director and engineer Marc Birkigt, also a partner in the company. In 2024 Hispano Suiza will celebrate its 120th  anniversary, making it one of the brands with the longest legacy in the history of the automotive industry.

Between 1904 and 1946, Hispano Suiza produced more than 12,000 high-performance luxury cars and 50,000 aircraft engines. In 2019, the brand unveiled the Hispano Suiza Carmen, its fully electric “Hypercar”, and a year later, it would up the ante with the Hispano Suiza Carmen Boulogne. In total there are 24 exclusive and limited units. The first Carmen Boulogne in the United States was delivered in 2022.

120 years later, and following in the wake of the successful Hispano Suiza, the great-grandson of the founder Miguel Suqué Mateu continues to preserve the brand, providing momentum and dynamism with a clear vision for the future of the company.

Press contact:

For more information about Hispano Suiza, please contact the press office: press@hispanosuizacars.com

February 7, 2024

Hispano Suiza presents its new online boutique

  • Hispano Suiza launches its online boutique: www.hispanosuiza.boutique.
  • The brand offers a range of premium products for sale, from clothing to accessories such as sunglasses and even a versatile work briefcase.
  • In 2024 a new collection inspired by the new corporate image will be presented.

Barcelona, February 7th, 2024. Hispano Suiza presents its new online boutique, www.hispanosuiza.boutique. The first collection, already available, is a careful selection of products that reflect the values of the brand, and at the same time, allow its followers to proudly wear the stork emblem.

Short-sleeved polo shirts in soft cotton piqué in Cava or Maroon colour; a classic white, French-collared shirt in cotton poplin with embroidered logo on the chest; a warm grey sports jumper with round neck are just some of the items already available in the Hispano Suiza online boutique. The product line is rounded off by a pair of exclusive coffee brown sunglasses and a versatile black briefcase in waterproof fabric, which can hold a laptop up to 15.6″ or tablet up to 10″ and also features a USB charging port.

A new Hispano Suiza Capsule Collection will be launched in mid-2024 and will reflect the brand’s new corporate image launched in April 2023. Hispano Suiza continues to expand its philosophy of experiencing “the pleasure of belonging to something unique” with its exclusive range of clothing and accessories.

About Hispano Suiza:

Hispano Suiza is a historic Spanish automotive brand currently owned by the fourth generation of the Suqué Mateu family. Hispano Suiza Fábrica de Automóviles S.A. was founded in Barcelona in 1904 by Damián Mateu, with the help of the technical director and engineer Marc Birkigt, also a partner in the company. In 2024 Hispano Suiza will celebrate its 120th anniversary, making it one of the brands with the longest legacy in the history of the automotive industry.


Between 1904 and 1946, Hispano Suiza produced more than 12,000 high-performance luxury cars and 50,000 aircraft engines. In 2019, the brand unveiled the Hispano Suiza Carmen, its fully electric “Hypercar”, and a year later, it would up the ante with the Hispano Suiza Carmen Boulogne. In total there are 24 exclusive and limited units. The first Carmen Boulogne in the United States was delivered in 2022.


120 years later, and following in the wake of the successful Hispano Suiza, the great-grandson of the founder Miguel Suqué Mateu continues to preserve the brand, providing momentum and dynamism with a clear vision for the future of the company.

Press contact:

For more information about Hispano Suiza, please contact the press office: press@hispanosuizacars.com

The Pleasure of Feeling

Hispano Suiza is a brand designed for pleasure, to be enjoyed with all five senses. It is synonymous with experiences, like enjoying a wine from the Empordà while you pair it with one of a thousand cheeses that Toni Gerez works with at the Castell Perelada Restaurant. It is driving along the winding roads of the Costa Brava and getting the full potential of the Hispano Suiza Carmen Boulogne on a circuit.

It is an experience that immerses you in the atelier and allows you to meet everyone who will make your dream hypercar a reality.

Hispano Suiza is, after all, an experience from start to finish.

However, we wanted the experience to start much earlier. We had to be able to transfer this explosion of sensations to the digital world through our best showcase: our website.


The corporate site is the window to the brand’s world. It’s the small hole in the wall through which we can see what’s happening inside. What Hispano Suiza is and what it wants to be. Therefore, creating a page representing us from start to finish was essential. We’ve developed a website that shared our spirit and conveyed our way of being and acting, enhancing the user experience.

“Kings of Mambo” understood the importance of this space and turned the website into an experience in itself. They transferred Hispano Suiza’s new brand image to the site, giving off a dynamic feel that transmits speed and luxury. Thus, anyone visiting our website can enjoy all the elements of our brand’s DNA: a brand in constant evolution.

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Carbon fiber: the most sought after material

If one thing stands out in the racing world, it’s the constant need to evolve and develop new products, techniques, and systems. Because for a vehicle to stand out from the rest and achieve victory, it needs to be faster, easier to drive and safer.

For this reason, the teams dedicate a large part of their resources (time, finance, and team) to strengthening their R&D department, which will be responsible for developing and improving the vehicles. In recent years, with the emergence of new technologies and the automation of many processes, these departments have developed new materials that have marked a turning point in the automotive sector.

One is carbon fiber, a material derived from the aeronautic sector. It is tremendously light but resistant, making it an indispensable part of the competition sector. Composed of fiber and resin yarns, carbon fiber has a relationship between its mechanical properties and its density that is very beneficial, making it a very desirable material for any vehicle.

Much of the development at Hispano Suiza comes directly from the racing sector. Our team has worked (and continues to work) in various automobile competitions, developing or applying new technologies to vehicles. These competitions work as a test bench for Hispano Suiza, applying these improvements to its hypercars, ensuring they are at the forefront of technology.


One of these improvements is using carbon fiber in the Hispano Suiza Carmen (and its later versions), which affects not only specific parts of the vehicle but the entire structure and its outer shell. A more than evident use in the case of the Hispano Suiza Carmen Boulogne, which has an exposed fiber coating.


Carbon fiber is a very desirable material but very hard to use, as it requires a manual technique that high production runs can’t replicate. It can only be applied appropriately when the vehicles are treated with great care and seen as something more than a means of transport: a work of art, a collector’s item.

Hispano Suiza can use carbon fiber in all its hypercars because each vehicle is handmade and treated with the respect and care it deserves, ensuring every little detail so that the final result is a dream come true. Hispano Suiza’s philosophy is based on creating works of art, unique and unrepeatable pieces. That is why we claim the pleasure of belonging to something unique.


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November 23, 2023

Hispano Suiza reveals the name of its new car: Sagrera

  • The evolution of the Hispano Suiza Carmen will be called Sagrera, paying homage to one of the most important Hispano Suiza factories of the 20th century.
  • The Sagrera will arrive in 2024, coinciding with the 120th anniversary of the brand.
  • This model completes the Hispano Suiza range of hypercars joining the Carmen and the Carmen Boulogne.

Barcelona, 23rd November, 2023. The legend of Hispano Suiza doesn’t stop as the company continues its evolution as a manufacturer of fully electric hypercars. Founded in 1904 and set to celebrate its 120th anniversary next year, Hispano Suiza has revealed the name of its new vehicle: Sagrera. A name that, like Carmen or Boulogne, is deeply rooted in Hispano Suiza’s history. In 1911, pushed by the commercial success of its vehicles, Hispano Suiza moved to ‘La Sagrera’ district of Barcelona, an area renowned for its industrial activity, There it established the company’s first large factory to increase its production. It was located on Ribas road, where it came to occupy a surface area of 50,000 m2 and underwent two extensions to meet the growing market needs. The Hispano Suiza factory employed 1,800 people.

For Miguel Suqué Mateu, president of Hispano Suiza, “La Sagrera played an important role in the history of Hispano Suiza, contributing significantly to our growth as a company. Now, coinciding with our 120th anniversary, the time has come for us to pay tribute to La Sagrera and we will do so by proudly carrying the name of this Barcelona district around the world, thanks to our new hypercar”.

Sagrera, the pleasure of belonging to something unique

On a technical level, the Sagrera will incorporate the new 103kW battery that has already being tested on the Carmen Boulogne and will represent an important evolution in terms of aerodynamics.

About this new version, Sergio Martínez Campos, CEO of Hispano Suiza points out that “it is the result of the constant evolution of the Carmen and the Carmen Boulogne. It also lays the foundations for the design line that the brand will follow in the coming years. I can’t reveal too many details yet, but the Sagrera is here to continue fulfilling our clients’ wishes: they asked us a car like this, and to continue to be unique”.

In short, the Sagrera has been created to keep the legend alive, taking performance, sportiness and passion for luxury to a whole new level.

About Hispano Suiza:

Hispano Suiza is a historic Spanish automotive brand currently owned by the fourth generation of the Suqué Mateu family. Hispano Suiza Fábrica de Automóviles S.A. was founded in Barcelona in 1904 by Damián Mateu, with the help of the technical director and engineer Marc Birkigt, also a partner in the company. In 2024 Hispano Suiza will celebrate its 120th anniversary, making it one of the brands with the longest legacy in the history of the automotive industry.
Between 1904 and 1946, Hispano Suiza produced more than 12,000 high-performance luxury cars and 50,000 aircraft engines. In 2019, the brand unveiled the Hispano Suiza Carmen, its fully electric “Hypercar”, and a year later, it would up the ante with the Hispano Suiza Carmen Boulogne. In total there are 24 exclusive and limited units. The first Carmen Boulogne in the United States was delivered in 2022.
120 years later, and following in the wake of the successful Hispano Suiza, the great-grandson of the founder Miguel Suqué Mateu continues to preserve the brand, providing momentum and dynamism with a clear vision for the future of the company.

Press contact:
For more information about Hispano Suiza, please contact the press office: press@hispanosuizacars.com

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