Collaborative Intelligence

The ways we work and cooperate in companies and organizations are changing. Faster and faster all the time.  One of the best ways to adapt to these changes is Collaborative Intelligence; to manage the cultural intelligence of organizations, the paradigm of effective team management, which emerged mainly from digitalization and technological advances, but whose benefits and strengths have always been there. Because… and this is nothing new, when we collaborate we’re able to come up with better ideas and solutions, right?

This is akin to the evolution of “four eyes see more than two” or “two heads are better than one”: people from different teams interacting with each other to solve a problem or achieve a goal. Create, develop and apply the most useful knowledge for the projects and processes by all those involved, who are not always the same, nor do they all have similar positions or the same expertise.

Intelligence + Collaboration… what can go wrong?

Gone are the days of speaking with a single voice: committing to the dynamics of Collective Intelligence means socializing knowledge, taking into consideration the contributions of all the people involved, in order to make decisions by consensus. And therein lies the crux of Collaborative Intelligence: in the contributions made by each individual mind and in how we make them interconnected and at the service of those of others.

Facilitate and constantly improve the interaction between each person in the teams to increase effectiveness and efficiency, involve them in new challenges, enhance their creativity… In addition, reward divergent thinking. Because the advantage lies precisely in having minds that do not think alike; the most interesting thing is to remain open to all opinions and ideas.

With the help of technology

In this sense, digitalization is an ally and technology plays a fundamental role, since they facilitate the transformation of knowledge and ideas into a collective collaborative experience, making it more efficient, faster and more valuable.

Companies have a range of specialized software tools that can be used at all stages of the process (idea gathering, prioritization, decision and action) making everything more streamlined. From implementing participatory and collaborative virtual management methods or providing tools that enable your teams to connect with each other, to implementing constant improvements in Machine Learning and Artificial Intelligence (AI).

But even so, applying Collaborative Intelligence in a company goes much further. It isn’t just installing technologies or digital tools. It requires a cultural change and a leadership commitment in which diversity is understood as a wealth that we must encourage and learn to think with very different people with and for a common goal.


Sergio Martínez Campos

CEO, Hispano Suiza