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So far Laura Fort has created 83 blog entries.

the perfect match

2021-08-04T11:22:38+02:00June 5th, 2021|

The present and the future of the motor industry is certainly electric and this transition will be quick, before the decade is up, and we’ll keep working and researching to continue making the dream of those of us who believe in it come true. Good news for the planet.

Amelia Island 2021

2022-04-26T13:40:28+02:00May 23rd, 2021|

For Charles and Jill Mitchell, the first time is the charm. For Jim and Corrine Bartell, better late than never. The Mitchells’ 1926 Hispano-Suiza H6B Convertible won Best in Show at the 2021 Amelia Island Concours d’Elegance on Sunday, while the Bartells’ 1974 Shadow DM4 took Best in Show Concours d’Sport.

Humble leadership

2021-08-13T12:17:04+02:00May 20th, 2021|

I believe that the ability to recognize one’s own mistakes, highlight the potential of others and set a good example are vital behaviors for a company to develop and all three are the basis of effective and humble leadership.

Strength through unity

2021-06-10T16:30:13+02:00May 6th, 2021|

A partnership should always be a mutually beneficial alliance, with trust, fluid communication and shared work. A couple of months ago, continuing with our international expansion process, Hispano Suiza landed in Germany with the help of Lorenz M. Mohr and MOHR GROUP - Finest Brands.

Coches a la carta: ‘Unique Tailormade Program’ de Hispano Suiza

2021-07-12T16:52:57+02:00April 23rd, 2021|

Hispano Suiza acaba de lanzar su Unique Tailormade Program . Un programa que permite la personalización de cada vehículo. Cada Hispano Suiza creó, es literalmente, un Hispano Suiza único. La marca ha elevado el concepto del lujo a su máximo exponente, acuñando así el término ‘Hyperlux’, que permite a sus clientes exclusivos crear un automóvil a medida. [...]

The power of motivation

2021-07-09T10:03:28+02:00April 22nd, 2021|

“We’ll find a way, you’ll see. And if we don’t find it, with conviction and effort.... we’ll create it!” These inspiring words were said to me, a long time ago and in a moment of occupational uncertainty, by the best coach I ever had: my father.

Sergio Martínez interview

2022-04-26T13:36:36+02:00March 21st, 2021|

«Hispano Suiza es una apuesta sostenible que dará que hablar» El mítico fabricante español de automóviles, nacido en 1904, compite con «los grandes» en el mercado internacional. by Fernando Álvarez, La Razón Read more

The real challenge

2021-06-10T16:55:28+02:00March 11th, 2021|

Discovering stories and anecdotes from your brand’s past is really exciting. But if the story is as meaningful as the following one, the excitement is truly intense.

The purpose of purpose

2021-07-14T10:27:55+02:00February 4th, 2021|

It seems that talking about purpose is now a trend... But in my opinion, we must be careful not to confuse it with marketing or strategy: the purpose comes before that, it’s the reason for being of each brand, which goes much further and much deeper. This is how I feel about this subject.

El vuelo de la cigüeña

2022-04-26T13:38:48+02:00January 5th, 2021|

Hispano Suiza, la legendaria firma de coches de lujo, recupera su filosofía inicial con CARMEN, imponentes deportivos 100% eléctricos de edición limitada. by Juan Parra, Gentleman   Read more

Emociones “made in Spain”

2022-04-26T13:37:30+02:00December 20th, 2020|

No estamos acostumbrados a probar coches de más de mil caballos. Menos aún coches españoles de más de mil caballos. Y parecía imposible probar un coche español de esa potencia que fuese eléctrico. Pero en una prueba exclusiva hemos conducido el Hispano Suiza Carmen Boulogne, un hiperlux espectacular y [...]

A competitive team

2021-06-22T16:36:16+02:00December 18th, 2020|

It was one of our best kept secrets but finally we’ve been able to shout it from the rooftops: the Hispano Suiza brand is returning to competition racing, in style and of course, with an electric vehicle.

El retorno de la cigüeña

2022-04-26T13:41:46+02:00November 28th, 2020|

"La mítica marca Hispano Suiza vuelve a la actividad con dos superdeportivos eléctricos de hasta 1.114 CV." by Manuel Gómez Blanco, El País Read More